Joan Marc Simon is the coordinator of the Zero Waste network in Europe.
In this Ted talk he explains the goals, strategy and philosophy of Zero Waste. This is a movement that believes we can move toward a world where NO garbage is created.
He starts by saying that in the last 100 years, more waste has been created than in all of human history prior to then combined.
And where is it? There is no such thing as throwing "away" anything. It's just in a different place, often in some toxic form, not degrading organically, not being used.
It is indeed "wasted"!
Waste is a product of bad design, inefficiency in a system. He explains that when you break down what is in an average household garbage bag it is almost all "resources" that can be composted, recycled, or reused/repaired -- if only they were made to be diverted from the landfill.
In the Zero Waste community they maintain that if something can not be reused, composted, recycled or repaired, the industry should not be making it and we should not be buying it.
The Zero Waste movement creates jobs he explains. Indeed, common sense tells us that doing anything in a less "convenient" way is by definition more time consuming, and people will be doing this extra work.
In Italy, there is a grocery store that only sells in bulk - no extra packaging, you bring your own. And some 60 towns that have signed up for the zero waste strategy for 2020!
"Zero Waste is the new peace movement". says Simon.